Nike Confirm Their First Kit With Liverpool Will Be a Customised Design Like Nigeria’s Jersey

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Ditching the templates ❌

Feb 6, 2020
Jacob Davey
Words by
Photography by

Fresh from launching another iconic jersey for Nigeria, Nike have confirmed that Liverpool's kits for the 2020-21 season will be completely bespoke – just like the Super Eagles' wavey new jersey.

Nike Senior Director of Global Communications Heidi Burgett confirmed that the FIFA Club World Champions will be getting blessed with a totally unique design by the Swoosh, who said that the brand are "ditching the templates".

All Nike's 2020 kits will 2020 kits draw from "65 chassis options with varying necklines, sleeves, cuffs, badge placement, etc." with "hand-drawn prints to custom fonts" to individualise each of their side's shirts.

https://twitter.com/heidiburgett/status/1225136289617453061?s=21

In the making of each kit, Nike went deep to ensure the shirts culturally resonated with each of their sponsored federation sides – and the same approach is expected to be taken for each of their elite sides ahead of the 2020-21 season.

Keep it locked to VERSUS to see more heat delivered from Nike and the rest of their federations and clubs in the coming months, and in related news, Nike have brought ‘Air’ to football with the revolutionary ‘Air Zoom Mercurial’.

No items found.
No items found.

Nike Confirm Their First Kit With Liverpool Will Be a Customised Design Like Nigeria’s Jersey

Ditching the templates ❌

Feb 6, 2020
Jacob Davey
Words by
Photography by

Fresh from launching another iconic jersey for Nigeria, Nike have confirmed that Liverpool's kits for the 2020-21 season will be completely bespoke – just like the Super Eagles' wavey new jersey.

Nike Senior Director of Global Communications Heidi Burgett confirmed that the FIFA Club World Champions will be getting blessed with a totally unique design by the Swoosh, who said that the brand are "ditching the templates".

All Nike's 2020 kits will 2020 kits draw from "65 chassis options with varying necklines, sleeves, cuffs, badge placement, etc." with "hand-drawn prints to custom fonts" to individualise each of their side's shirts.

https://twitter.com/heidiburgett/status/1225136289617453061?s=21

In the making of each kit, Nike went deep to ensure the shirts culturally resonated with each of their sponsored federation sides – and the same approach is expected to be taken for each of their elite sides ahead of the 2020-21 season.

Keep it locked to VERSUS to see more heat delivered from Nike and the rest of their federations and clubs in the coming months, and in related news, Nike have brought ‘Air’ to football with the revolutionary ‘Air Zoom Mercurial’.

No items found.
No items found.

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News

Nike Confirm Their First Kit With Liverpool Will Be a Customised Design Like Nigeria’s Jersey

Ditching the templates ❌

Words by
Jacob Davey
Feb 6, 2020
Photography by
Example of image caption
Image caption goes here

Fresh from launching another iconic jersey for Nigeria, Nike have confirmed that Liverpool's kits for the 2020-21 season will be completely bespoke – just like the Super Eagles' wavey new jersey.

Nike Senior Director of Global Communications Heidi Burgett confirmed that the FIFA Club World Champions will be getting blessed with a totally unique design by the Swoosh, who said that the brand are "ditching the templates".

All Nike's 2020 kits will 2020 kits draw from "65 chassis options with varying necklines, sleeves, cuffs, badge placement, etc." with "hand-drawn prints to custom fonts" to individualise each of their side's shirts.

https://twitter.com/heidiburgett/status/1225136289617453061?s=21

In the making of each kit, Nike went deep to ensure the shirts culturally resonated with each of their sponsored federation sides – and the same approach is expected to be taken for each of their elite sides ahead of the 2020-21 season.

Keep it locked to VERSUS to see more heat delivered from Nike and the rest of their federations and clubs in the coming months, and in related news, Nike have brought ‘Air’ to football with the revolutionary ‘Air Zoom Mercurial’.

No items found.
No items found.

Related

Nike Confirm Their First Kit With Liverpool Will Be a Customised Design Like Nigeria’s Jersey

Ditching the templates ❌

Feb 6, 2020
Jacob Davey
Words by
Photography by

Fresh from launching another iconic jersey for Nigeria, Nike have confirmed that Liverpool's kits for the 2020-21 season will be completely bespoke – just like the Super Eagles' wavey new jersey.

Nike Senior Director of Global Communications Heidi Burgett confirmed that the FIFA Club World Champions will be getting blessed with a totally unique design by the Swoosh, who said that the brand are "ditching the templates".

All Nike's 2020 kits will 2020 kits draw from "65 chassis options with varying necklines, sleeves, cuffs, badge placement, etc." with "hand-drawn prints to custom fonts" to individualise each of their side's shirts.

https://twitter.com/heidiburgett/status/1225136289617453061?s=21

In the making of each kit, Nike went deep to ensure the shirts culturally resonated with each of their sponsored federation sides – and the same approach is expected to be taken for each of their elite sides ahead of the 2020-21 season.

Keep it locked to VERSUS to see more heat delivered from Nike and the rest of their federations and clubs in the coming months, and in related news, Nike have brought ‘Air’ to football with the revolutionary ‘Air Zoom Mercurial’.

No items found.
No items found.