PSG Collaborate with CRASH and Tango Hotel to Celebrate New Store Opening on the Champs-Elysées

Upping the levels 📈

January 4th 2022

Paris Saint-Germain have just opened the doors to their brand-new boutique on the Champs-Élysées, doubling up on the size of their previous store on Paris’ most iconic avenue.

The brand-new 3,983 square foot space spans over two floors, reflecting the Ligue 1 powerhouse’s ever-growing global influence and appeal.

“This opening on the most beautiful avenue in the world is an important marker of the club’s international appeal,” said the club’s brand director Fabien Allegre in an official press release. “This is an historic day for PSG, and a clear sign that the work put in over the last 10 years is paying off.”

To celebrate the new opening, PSG naturally had to drop off yet another collaboration, this time with graffiti artist CRASH and Tango Hotel on a collection that features hoodies, jerseys, shorts and accessories complete with PSG branding and CRASH’s vibrant aesthetic.

You can cop the PSG x Tango Hotel x CRASH collection now from the new PSG Store in Paris and will be released on January 6 via NTWRK and Tango Hotel. Get a closer look at the capsule below.