adidas and Bugatti Tease Upcoming Football Collection

Two engineering powerhouses coming together for the beautiful game.

October 30th 2023

The renowned luxury automobile brand Bugatti and sportswear giant adidas released a video on October 30 teasing their upcoming collaboration.

The exact nature of the partnership hasn’t yet been announced, so we could potentially see a newly engineered adidas football boot or apparel range in the very near future – either way, this is a link-up worth getting excited about.

It’s no secret that footballers love supercars – David Beckham’s car collection stands at 20 and counting – but if there’s one player we can see repping the imminent adidas x Bugatti release, it has to be ‘Bugatti Benz’ himself.

Ballon d’Or winner and adidas athlete Karim Benzema has long been associated with the luxury car – just two years ago, he added a £2.5 million Bugatti Chiron to sit alongside his rare Bugatti Veyron, worth £1.5 million. This won’t be the first time adidas has linked up with an automobile brand, though.

Back in 2016, The Three Stripes partnered with Porsche to create the adidas Porsche Design Sport X football boots, a silhouette that celebrated the iconic Porsche 911 and Copa Mundial designs.

Who knows what the new Bugatti-inspired adidas range will incorporate, but keep it locked to VERSUS to find out.