Roy Keane Fronts adidas AW23 SPEZIAL Campaign

Keano is in his menswear era.

November 10th 2023

adidas has launched a new AW23 SPEZIAL collection, curated by the range’s founder Gary Aspden and modelled by the one and only Roy Keane.

The German brand describes the collection as “a story of contrasts and harmony” in the video narrated by the football icon. With seasonal earth tones make up the knitwear and cold-weather staples that adidas and Aspden have cooked up for the winter.

SPEZIAL’s take on the adidas trefoil is stitched into puffer coats and other outerwear essentials, whilst timeless tracksuits are accompanied by a whole range of matching trainer silhouettes.

Two Samba SPEZIAL colourways headline the footwear selection, arriving in black with slime green details as well as muted brown and white suede.

The new SPEZIAL collection will be available to purchase on 16 November via the adidas Confirmed app and select retailers.

Take a closer look at the campaign below.