VERSUS: What do you think of Nike’s ‘Together We Rise’ campaign for their third kits?
Taylor Hinds: I think it's important, and it shows who we are and who we want to be as women’s footballers, or women in sports more generally. And I think Nike has really helped with that. Obviously, we've seen a lot of growth over the past few years in women's football, but I think narratives like this one helps boys and girls to learn more about the women’s game – if anything, seeing us in campaigns like this might even encourage them to watch women’s sports. When I’m a part of kit releases, it helps me realise I play in those wider narratives, too. I take a lot of inspiration from knowing that.
When you hear the phrase ‘Together We Rise’, what does that mean to you?
It's an inspirational and really positive message to present to the world. It speaks to the motivation of getting women's football to where we want it to be – to the same level of the men’s game. We know there's a difference in terms of physiology and physicality, but to get that same atmosphere at matches, to play regularly in bigger stadiums in front of more fans, that’s what we want. For a lot of us now, we're training at the best facilities the game has to offer, so it’s just about getting to that next level.
It’s quite hard to do that by yourself, right?
Definitely. I think you need people around you, whether that's your family, friends, coaches to achieve something so monumental and far reaching. You can do things by yourself, but it's easier to have help through a lot of people. It just makes life easier, and I think it's generally quite nice as well to experience these journeys with others. For example, me getting to where I am right now, I've not done it on my own! I've done it with help, I'm privileged and grateful for that help. That's why I want to be successful in football and I want to do well, for my family who helped me get here.
I love that idea of giving back to your community and all working towards a shared goal. I feel like you often see that in women’s football.
Yeah, definitely. I think as women we're really emotionally intelligent. So when it comes to uplifting one another and supporting those in our networks, people who have helped us on the way, it comes quite naturally. It hasn’t been an easy route for a lot of women in football, we’ve had to experience a lot of barriers that men’s players haven’t. When you get to a place you’re happy with and feel successful, you feel the need to share that with the people who’ve helped get you there.
Being a woman in football, whether you’re a footballer or not, can be really challenging. To have people you can depend on, who have similar experiences, I’m sure that can be quite motivational?
Yeah, for sure. I was actually talking about this the other day with my mates. You make so many friends in football. Not just friends that you're close with, they become mates for life. And then they become family. I said the other day, “if I had a wedding, how many people would I invite?” I'm going to have so many wanting to come!
When you have different experiences and go to different teams, you create those relationships and those bonds. And I think it's nice to have that as well, because they understand everything, they're in the same workplaces I'm in. That's one thing I really love about football.
It’s quite cool that Nike is taking that message and putting it in their kits. Why do you think it’s so important to include stories in kit designs?
I think it gets everyone questioning ‘Together We Rise’ in a good way – they want to know the story behind it. So for example, the Swoosh. It’s upside down and people will want to know why, it then gives those wearing the shirt the opportunity to explain the design’s story. And with Nike being a huge global brand, everyone will want to know. For me, Liverpool’s always a big club, which will only help spread the awareness further.
What’s your favourite detail of the kit?
I think it’s the Swoosh and I really like the brightness of the kit. It's not just plain white, it's got lots of details in it and different patterns. And obviously, Red for Liverpool!
Fashion and football just gets bigger every year. Why do you think that is?
I think because as footballers, we're very expressive on the pitch. I think that's in us and in our nature. So then off the pitch, we like to express ourselves and people do that in so many ways. I think fashion is one of those avenues, and I think it's cemented in the men's game so why not bring it to the women's game?