‘Visit Rwanda’ have just become Arsenal's first-ever sleeve sponsor and official Tourism Partner.
The ‘Visit Rwanda’ logo will feature on the left sleeve of Arsenal's shirts for the next three seasons, including their new "Pulse" 2018/19 kits, which you can see in more detail here.
Rwanda is one of the fastest growing economies in Africa with a booming tourism sector that has seen the number of visitors double in the last decade, with the country having incredible national parks with growing wildlife numbers which has resulted in more hotels and lodges being made as a result.
https://twitter.com/Arsenal/status/999178711390982144
Arsenal's chief commercial officer, Vinai Venkatesham, said, "The Arsenal shirt is seen 35 million times a day globally and we are one of the most viewed teams around the world. We look forward to working with the ‘Visit Rwanda’ team to further establish the country as a leading tourist destination.”