Wolves Become First Club in The UK to Launch Their Own Record Label

"Woolves-Riddim" coming soon?

September 20th 2021

Wolves have just linked up with Warner Music UK’s Alternative Distribution Alliance (ADA) to announce Wolves Records, the first-ever record label of a UK football club.

Headed up by massive Wolves fan and musician S-X, who will work as a production consultant for the club, the ground-breaking venture will seek to align the worlds of music and sport “with the aim of giving unprecedented exposure to emerging artists.”

Following on from the Olympique Marseille’s lead with the release of their rap label with BMG in 2020, Wolves Records’ initial focus will be on nurturing and developing talent local to the Midlands.

As per a statement on their website, Wolves Records will also look to “invest in the regeneration of the local community, with the aim to develop a much broader reach across international artists of all styles and genres.”

Speaking about the move, S-X said: “I am genuinely looking forward to seeing how Wolves Records can impact the music industry and support new artists. I’m also very proud it’s my club that is going to be the first in the UK to venture into music in such an authentic and exciting way”.

Speaking about the label, Ricky Hill from Wolves Records and co-founder of Midlands based artist opportunity platform, Syncr said: “I went to University in Wolverhampton so I’ve a lot of affection for the city and the Midlands. There’s so much talent in the local area, that Wolves Records is perfectly positioned and hungry to back.

“However, this is not just about supporting local artists, but a genuine and authentic move by a football club with a vast audience to penetrate the music industry and develop new and emerging talent across the world. By partnering with Warner Music and ADA, we are also able to plug into some of the best distribution available and have support from their team of experts when it comes to releasing music.”

The label is currently inviting emerging artists, bands and producers to send in music for their consideration. For more information on how to submit your tracks and to follow the Wolves Records story visit the Wolves Records website.