adidas Football has unveiled the official match ball for Euro 2020 – and it’s a celebration of the unity and diversity football brings to our culture.
Euro 2020 will take place across 12 different countries for the first time ever next summer and adidas’ new match ball for the tournament pays tribute to the game’s unrivalled ability to cross bridges, blend borders and push society forward.
Named the ‘Uniforia’ – blending unity and euphoria – the ball’s design features bold, black brush-stroke style lines running across the ball, symbolising the blurring of boundaries and crossing of borders to reflect Euro 2020’s transcontinental format. These broad strokes are interjected with flashes of bright colours as a celebration of the tournament’s diversity and bringing together of different cultures.
Euro 2020 marks the 60th anniversary of the competition and takes place across a dozen of Europe’s best cities: London, Glasgow, Dublin, Bilbao, Amsterdam, Copenhagen, St. Petersburg, Munich, Budapest, Rome, Bucharest and Baku. Each city’s GPS coordinates also feature on the match ball.
Get a closer look at adidas Uniforia below, which is available to purchase from adidas.com and select retailers from today.