To coincide with International Women’s Day 2020, adidas have partnered with ifundwomen – the only crowdfunding ecosystem designed specifically for early-stage female entrepreneurs – to support, mentor, and invest in women who reimagine sport with Goals 4 Girls.
Established in 2013, Goals4Girls, is a program which combines football and education to raise the aspirations, provide long term intensive support, health and opportunities to young women and girls in sport.
As part of an ongoing partnership with ifundwomen, former footballer and CEO of Goals 4 Girls Francesca Brown Goals will be supported by adidas to help address the lack of opportunity for women entrepreneurs in the sports industry.
To highlight the work of the charity, adidas also produced a short video with ex-England international Eni Aluko – check it out below.
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Watch this 3 minute film & see how they're raising the aspirations of young women in sport. adidas are teaming up with @ifundwomen to support @goals4girls to help address the lack of opportunity for women entrepreneurs in the sports industry. Get involved by clicking the link in our bio. #IWD2020