Romelu Lukaku just became PUMA Football's latest signee.

Ahead of the Manchester United striker's opening game of the 2018 World Cup against Panama, the Belgian was announced as PUMA's latest ambassador in a deal between the sports brand and Roc Nation Sports.

Lukaku – who will be wearing the PUMA ONE – made headlines by becoming the first Premier League player to sign for Jay-Z's Roc Nation Sports earlier this year and to celebrate the announcement, Roc Nation linked up with PUMA to drop Romelu's very own album artwork.

Speaking on the deal, Lukaku said:

"Choosing on an exclusive sportswear brand to work with is an important decision, not just for the boots on the pitch but for my goals and desires off of it. I look forward to hustling with the big cat in the future."

Roc boys in the building.