Nike and PSG have collaborated with Paris based artist Tyrsamisu for a wavey new typography design available exclusively for the club’s Jordan collection.
Tyrsamisu created the typeface “by scanning a classic basketball typeface and distorting it manually” alongside design also inspired by traditional football numbering to mix, break and twist the rules of both sports in the striking new design.
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Tomorrow, come and print your own @jumpman23 x @psg jersey with a typeface I've created exclusively for the occasion at @nike store Champs-Élysées. ⚽️ 🏀 👕 (➡️ To subscribe jump quickly on the link in bio, places are very limited! 🎟). I've created this alphabet by scanning a classic basketball typeface and distorting it manually. 🏀 No photoshop were used here, only my random gesture while holding and moving my piece of paper on the scanner window. I've also added a thin line on each figures, which is something very common in traditional football codes. ⚽️ This distortion and the mix between these 2 sports visual codes is my own interpretation of this unexpected and iconic collaboration, who breaks and twist the rules of both sports. ✨ Each letters and figures all have 2 different options to allow you to pick the ones you prefer and avoid duplication. It will also help you create your own piece by giving you a multitude of options for the same word. Looking forward to see you tomorrow at the event, and watch the Naples vs PSG game together! #jordanpsg #jordan #psg #mbappe #typeface #jordanxpsg
Each individual lettering and figures all have 2 different options to avoid duplication between shirt to shirt, which allow lucky sign-up guests to create uniques pieces at the Nike pop-up event at the Champs-Élysées Nike store today. The sign-up list is now full up, but the PSG x Jordan range has now restocked to coincide with the launch of the new typeface.
In other football shirt news, Real Madrid have agreed a record-breaking billion-dollar deal with adidas to remain their kit sponsor for the next ten seasons.