The Socceroos are stepping into the spotlight as part of a new campaign from Nike and Ultra Football that kickstarts the road towards next summer’s World Cup.
Dropping in line with Australia’s batch of World Cup qualifying games against Indonesia and China, the shoot spotlights a new generation of men’s national team players who are ready to write their name into the next chapter of their country’s sporting story.
Nishan Velupillay, Daniel Arzani and Marco Tilio take centre stage while wearing the stunning new kit from Nike and Football Australia, the first national team jersey designed by a First Nations artist in Reko Rennie.
All three players are on a mission to become household names in Australian culture and world football, with Velupillay scoring his team’s second goal in the 5-1 win over Indonesia and, last night, netting another in the 2-0 victory over China—a crucial step toward World Cup qualification.
Shot in a reflective studio environment designed to capture a futuristic aesthetic, the campaign kickstarts a new era for the national team and the modern identity of the Socceroos; inspired by the culture-first designs embodied by Rennie’s kit design.
The new Australia national team collection is available to purchase now at Ultra Football.