Wilfried Zaha Fronts the New Collab from Hummel and Cult Streetwear Brand 424
Wilfried Zaha debuts the latest football-inspired streetwear drop.
The stylish Crystal Palace forward has been selected to front the new collection from Danish sportswear brand Hummel and LA-based street label 424, which blends Hummel’s heritage in football with 424’s contemporary aesthetic.
424 – founded by Guillermo Andrade – is one of the most influential brand names in street style, comprised of a premium retail offering and an in-house brand that has been supported by the likes of Kendrick Lamar and The Weeknd. This is the third time the Stateside brand has connected with Hummel, and it might be the strongest offering yet.
The collection is comprised of performance-inspired street pieces, including a full pre-match tracksuit, training shirt, matchday kit and heavier overwear pieces. The collab drops in a black, white and red colourscheme in tribute to the Danish national team and 424’s signature pallet.
This isn’t Zaha’s first step into style circles, with the Croydoner having launched his own lifestyle brand – Long Live – in 2015.
The Hummel x 424 collection is available now at hummel.net.