Zegna and Real Madrid have just announced the latest high-profile partnership between the worlds of luxury fashion and football, in which Zegna will become Real Madrid’s Official Luxury Travelwear Partner.
The partnership is set to launch during the 2022/2023 season, with Los Blancos’ first team squad set to wear the exclusive Zegna outfits, specifically while on their Champions League journey this season. The partnership will see the world’s most successful football club will team up with an icon of Italian luxury menswear to champion style – with the collaborative attire: “centered on luxury leisurewear designed for the modern man”.
The collection will be unveiled during the first away Champions League game of the 2022/2023 season, with the partnership officially celebrated in Madrid on September 30 with an exclusive event where the Zegna luxury wardrobe will be displayed. Inspired by the partnership, specific made to measure collection items that blend the two brands’ heritages as well as Zegna’s contemporaneity aesthetic and its focus on luxury craftmanship, will be available in selected Zegna boutiques globally.
— Real Madrid C.F. (@realmadrid) August 24, 2022
Keep it locked to VERSUS for the latest on the partnership and other notable moves in the ever-converging worlds of football and fashion.