Louis Vuitton is rumored to be replacing Zegna as Real Madrid’s fashion partner starting next season.

The upcoming partnership will combine two superpowers of fashion and sport in a deal that might never be topped.

Though Louis Vuitton has a long history of collaborations in football, from World Cup collections to Ballon d’Or cases, this would be the brand’s first-ever partnership with a club. After signing Jude Bellingham as an official ‘Friend of the House’ last year, joining forces with Los Blancos feels like a natural progression for one of the sport’s favourite brands.

Since Pharrell Williams became Louis Vuitton’s menswear creative director, football has had a constant presence on the runway and in the front row.

With luxury kits, astros, bags and outerwear already drawing inspiration from the beautiful game, what the brand cooks up for Real Madrid is about to be next level. After AC Milan’s special-edition jersey with Off-White, there might be more to this link-up than custom duffles and washbags.

Whatever the outcome, this is a partnership that just makes sense. Los Blancos’ Champions League nights just got a lot more stylish. Here’s to some blockbuster European fashion fixtures.