Brentford continue their Premier League season against fellow West London side Chelsea tonight, and will do so with their home shirts carrying an important message.

The awareness of heart conditions is growing steadfast in the 'beautiful game', the catalyst arguably being former Brentford midfielder Christian Eriksen’s collapse during EURO 2020, a moment that saw the footballing world stand still. And most recently, Brighton midfielder Enock Mwepu was forced into early retirement aged just 24, as a result of an underlying heart problem - reaffirming the importance for everyone to be educated on such matters.

So, as part of this year’s 'Restart a Heart' campaign, Brentford's teamed up with Resuscitation Council UK and Pablo London, with a heart-shaped 'CPQR code', in the hope of educating people on the basics of CPR and defibrillation in a short video.

The code will adorn the Bees' home shirts - sitting right in the centre of the red and white strip - and will also feature on screens around the stadium, online, and on the cover of their match day programme. Demonstrations on how to correctly perform CPR will also take place around the ground.

This comes as part of the club’s new partnership, 'The Heart of West London', which will see them partner with charities aiming to improve heart health and education. Their new training facility will also be named the Robert Rowan Performance Centre, after the Bees’ former Technical Director, who suffered a fatal cardiomyopathy episode in late 2018.

Jon Varney, Chief Executive of Brentford FC said: “Cardiac health is an issue that is very important to us and to our local community. By putting the heart-shaped ‘CPQR code’ front and centre on our shirts for this match, we are able to use our platform to help teach the basics of CPR.

"We are urging our fans and those watching to take two minutes to learn the basic skills that could be the difference between a friend or family member surviving a cardiac arrest.”

Find more information about the campaign via Brentford's website.