Juventus have become the first professional club with a Kings League team, joining the launch Zebras FC ahead of the first season in Italy.

Kings League is a seven-a-side football league that originated in Spain, but has since expanded to markets in Central and South America, Brazil and Italy. 

Collaborating with content creator and bianconeri fan Luca Campolunghi, Zebras FC will compete in the first edition of Kings League Italia kicking off later this year. Using the Juventus Creator Lab – a state-of-the-art studio facilitating the future of football content – as a collaborative bridge between the club and the newly-formed team, this link-up is one-of-a-kind in the sport.

Zebras FC player will be granted several perks from the partnership, including tickets to Serie A matches and access to Juventus’ training facilities. In addition, the club’s mascot Jay will cheer on the Kings League side as they go for gold this season. 

With more clubs opening up to the world of content creation and streaming, Juventus just changed the game. This link-up is one to watch out for.