Liverpool FC and Levi's are linking up as a force for good.
The new partnership will see the club and brand come together to "focus on supporting local communities and giving back to fans through football, lifestyle and music."
Having launched the Levi's Music Project alongside grime MC Skepta back in 2015, which saw artists, industry experts and professional educators to provide mentorship to the next generation of artists – this new long-term partnership will see a focus on the two parties giving back specifically to the local Liverpool community.
In addition to the the music project within the local community which will culminate in performances by young artists at the city's Sound City music festival in May 2019, Levi's will also drop an exclusive LFC capsule collection.
Stay tuned for the latest updates on this partnership.