adidas Drop 'Hand of Gold' Film and Product to Celebrate Karim Benzema's Ballon d'Or

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Celebrating KB9's golden touch.

Oct 18, 2022
Corey Pellatt
Words by
Photography by

adidas has dropped a new film and super-limited product range to celebrate Karim Benzema’s Ballon d’Or win – the crowning moment in a golden year for one of football’s enduring talents.

Benzema’s win in Paris last night is the pinnacle of individual achievement for a player who’s been balling at the top level since 2005 and as one of adidas’ longest-serving athletes, it’s only right for the Three Stripes to celebrate this moment in style.

A new film, ‘Hand of Gold’, shows Benzema’s iconic hand bandage – which he’s worn in every game since 2019 – turn from white to the colour of victory, telling the inspiring story of a young boy from Bron in France who overcame endless on-pitch battles to make it to the top.

In addition to the film, adidas have made two super-limited edition product modifications to recognise KB9’s achievement. The hitman will be blessed with a golden X Speedportal boot, complete with gold accents, sole plate and aglets in the colours of the French tricolour.

adidas and Real Madrid have also collaborated for a special edition gold name and numbered Real Madrid Kit, which will be available for a limited time from October 18 via Real Madrid and adidas stores.

No items found.
No items found.

adidas Drop 'Hand of Gold' Film and Product to Celebrate Karim Benzema's Ballon d'Or

Celebrating KB9's golden touch.

Oct 18, 2022
Corey Pellatt
Words by
Photography by

adidas has dropped a new film and super-limited product range to celebrate Karim Benzema’s Ballon d’Or win – the crowning moment in a golden year for one of football’s enduring talents.

Benzema’s win in Paris last night is the pinnacle of individual achievement for a player who’s been balling at the top level since 2005 and as one of adidas’ longest-serving athletes, it’s only right for the Three Stripes to celebrate this moment in style.

A new film, ‘Hand of Gold’, shows Benzema’s iconic hand bandage – which he’s worn in every game since 2019 – turn from white to the colour of victory, telling the inspiring story of a young boy from Bron in France who overcame endless on-pitch battles to make it to the top.

In addition to the film, adidas have made two super-limited edition product modifications to recognise KB9’s achievement. The hitman will be blessed with a golden X Speedportal boot, complete with gold accents, sole plate and aglets in the colours of the French tricolour.

adidas and Real Madrid have also collaborated for a special edition gold name and numbered Real Madrid Kit, which will be available for a limited time from October 18 via Real Madrid and adidas stores.

No items found.
No items found.

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News

adidas Drop 'Hand of Gold' Film and Product to Celebrate Karim Benzema's Ballon d'Or

Celebrating KB9's golden touch.

Words by
Corey Pellatt
Oct 18, 2022
Photography by
Example of image caption
Image caption goes here

adidas has dropped a new film and super-limited product range to celebrate Karim Benzema’s Ballon d’Or win – the crowning moment in a golden year for one of football’s enduring talents.

Benzema’s win in Paris last night is the pinnacle of individual achievement for a player who’s been balling at the top level since 2005 and as one of adidas’ longest-serving athletes, it’s only right for the Three Stripes to celebrate this moment in style.

A new film, ‘Hand of Gold’, shows Benzema’s iconic hand bandage – which he’s worn in every game since 2019 – turn from white to the colour of victory, telling the inspiring story of a young boy from Bron in France who overcame endless on-pitch battles to make it to the top.

In addition to the film, adidas have made two super-limited edition product modifications to recognise KB9’s achievement. The hitman will be blessed with a golden X Speedportal boot, complete with gold accents, sole plate and aglets in the colours of the French tricolour.

adidas and Real Madrid have also collaborated for a special edition gold name and numbered Real Madrid Kit, which will be available for a limited time from October 18 via Real Madrid and adidas stores.

No items found.
No items found.

Related

adidas Drop 'Hand of Gold' Film and Product to Celebrate Karim Benzema's Ballon d'Or

Celebrating KB9's golden touch.

Oct 18, 2022
Corey Pellatt
Words by
Photography by

adidas has dropped a new film and super-limited product range to celebrate Karim Benzema’s Ballon d’Or win – the crowning moment in a golden year for one of football’s enduring talents.

Benzema’s win in Paris last night is the pinnacle of individual achievement for a player who’s been balling at the top level since 2005 and as one of adidas’ longest-serving athletes, it’s only right for the Three Stripes to celebrate this moment in style.

A new film, ‘Hand of Gold’, shows Benzema’s iconic hand bandage – which he’s worn in every game since 2019 – turn from white to the colour of victory, telling the inspiring story of a young boy from Bron in France who overcame endless on-pitch battles to make it to the top.

In addition to the film, adidas have made two super-limited edition product modifications to recognise KB9’s achievement. The hitman will be blessed with a golden X Speedportal boot, complete with gold accents, sole plate and aglets in the colours of the French tricolour.

adidas and Real Madrid have also collaborated for a special edition gold name and numbered Real Madrid Kit, which will be available for a limited time from October 18 via Real Madrid and adidas stores.

No items found.
No items found.