Lotto Celebrates 50th Anniversary With Limited-Edition Boot Drop

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A shimmering remake of a revolutionary classic.

Oct 26, 2023
Simi Iluyomade
Words by
Photography by

Images via Pro:Direct Italian sportswear brand Lotto is celebrating its 50th anniversary with a special football boot release, paying homage to one of its most innovative designs.googletag.cmd.push(function() { var slot = googletag.defineSlot('/4183072/Versus_InFeed', [[300, 250], [2, 2]], 'wm-ai-in-feed').addService(googletag.pubads()).setCollapseEmptyDiv(true, true); googletag.enableServices(); googletag.display('wm-ai-in-feed'); googletag.pubads().refresh([slot]);});The Lotto Zhero Gravity was the world’s first laceless boot, so it’s only right the design marks the brand’s golden anniversary in style. Originally launched in 2006, the special-edition remake of the boots has a shimmering, black iridescent upper for a bit of added flair with each kick. On the heel, a commemorative, 50th anniversary graphic is printed in gold, completing the glistening boots’ eye-catching design. The boots come in a special box, celebrating the anniversary and the revolutionary design behind the Zhero Gravity.Only 900 boots are available to purchase worldwide. 50 pairs are up for grabs on Pro:Direct’s website. First come, first served. Take a closer look at the Zhero Gravity OG x 50 Years boots below.

No items found.
No items found.

Lotto Celebrates 50th Anniversary With Limited-Edition Boot Drop

A shimmering remake of a revolutionary classic.

Oct 26, 2023
Simi Iluyomade
Words by
Photography by

Images via Pro:Direct Italian sportswear brand Lotto is celebrating its 50th anniversary with a special football boot release, paying homage to one of its most innovative designs.googletag.cmd.push(function() { var slot = googletag.defineSlot('/4183072/Versus_InFeed', [[300, 250], [2, 2]], 'wm-ai-in-feed').addService(googletag.pubads()).setCollapseEmptyDiv(true, true); googletag.enableServices(); googletag.display('wm-ai-in-feed'); googletag.pubads().refresh([slot]);});The Lotto Zhero Gravity was the world’s first laceless boot, so it’s only right the design marks the brand’s golden anniversary in style. Originally launched in 2006, the special-edition remake of the boots has a shimmering, black iridescent upper for a bit of added flair with each kick. On the heel, a commemorative, 50th anniversary graphic is printed in gold, completing the glistening boots’ eye-catching design. The boots come in a special box, celebrating the anniversary and the revolutionary design behind the Zhero Gravity.Only 900 boots are available to purchase worldwide. 50 pairs are up for grabs on Pro:Direct’s website. First come, first served. Take a closer look at the Zhero Gravity OG x 50 Years boots below.

No items found.
No items found.

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Lotto Celebrates 50th Anniversary With Limited-Edition Boot Drop

A shimmering remake of a revolutionary classic.

Words by
Simi Iluyomade
Oct 26, 2023
Photography by
Example of image caption
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Images via Pro:Direct Italian sportswear brand Lotto is celebrating its 50th anniversary with a special football boot release, paying homage to one of its most innovative designs.googletag.cmd.push(function() { var slot = googletag.defineSlot('/4183072/Versus_InFeed', [[300, 250], [2, 2]], 'wm-ai-in-feed').addService(googletag.pubads()).setCollapseEmptyDiv(true, true); googletag.enableServices(); googletag.display('wm-ai-in-feed'); googletag.pubads().refresh([slot]);});The Lotto Zhero Gravity was the world’s first laceless boot, so it’s only right the design marks the brand’s golden anniversary in style. Originally launched in 2006, the special-edition remake of the boots has a shimmering, black iridescent upper for a bit of added flair with each kick. On the heel, a commemorative, 50th anniversary graphic is printed in gold, completing the glistening boots’ eye-catching design. The boots come in a special box, celebrating the anniversary and the revolutionary design behind the Zhero Gravity.Only 900 boots are available to purchase worldwide. 50 pairs are up for grabs on Pro:Direct’s website. First come, first served. Take a closer look at the Zhero Gravity OG x 50 Years boots below.

No items found.
No items found.

Related

Lotto Celebrates 50th Anniversary With Limited-Edition Boot Drop

A shimmering remake of a revolutionary classic.

Oct 26, 2023
Simi Iluyomade
Words by
Photography by

Images via Pro:Direct Italian sportswear brand Lotto is celebrating its 50th anniversary with a special football boot release, paying homage to one of its most innovative designs.googletag.cmd.push(function() { var slot = googletag.defineSlot('/4183072/Versus_InFeed', [[300, 250], [2, 2]], 'wm-ai-in-feed').addService(googletag.pubads()).setCollapseEmptyDiv(true, true); googletag.enableServices(); googletag.display('wm-ai-in-feed'); googletag.pubads().refresh([slot]);});The Lotto Zhero Gravity was the world’s first laceless boot, so it’s only right the design marks the brand’s golden anniversary in style. Originally launched in 2006, the special-edition remake of the boots has a shimmering, black iridescent upper for a bit of added flair with each kick. On the heel, a commemorative, 50th anniversary graphic is printed in gold, completing the glistening boots’ eye-catching design. The boots come in a special box, celebrating the anniversary and the revolutionary design behind the Zhero Gravity.Only 900 boots are available to purchase worldwide. 50 pairs are up for grabs on Pro:Direct’s website. First come, first served. Take a closer look at the Zhero Gravity OG x 50 Years boots below.

No items found.
No items found.