Lyle & Scott have just unveiled their new kits for season two of their ‘Kits for Clubs’ initiative, linking up with photographer Louis Bever for a dreamy launch campaign.

The ‘Kits for Clubs’ initiative taps into Lyle & Scott’s roots and the brand’s historic relationship with football. Designing multiple templates that reflect both the brand and the beautiful game, the kits are free for selected grassroots clubs and small teams around the world. 

Season one was a success, and Lyle & Scott are ready to kick off the 2024/25 season with brand new designs for the next cohort of teams. Photographed in Bever’s signature romantic, painting-inspired style, the ‘Renaissance’ campaign captures the new season designs in a new light.

Capturing players from Under The Radar FC, Soulseek FC and Top Deck FC, Bever sets the new jerseys against countryside backdrops inspired by artists Francis Bacon and Thomas Gainsborough, combining art and football seamlessly.

Long-sleeved kits with a retro feel stand out with stylish, gold stripes or bold, abstract graphics. Collared numbers arrive in classic colourways, from black and white to vibrant shades of red, blue and green – all stitched with the brand’s iconic Golden Eagle.

Grassroots teams are able to apply for the kits now on the Lyle & Scott website. 

Take a closer look at the campaign below.

‍