GOAT and Paris Saint-Germain took over Paris Fashion Week on the weekend, launching a ‘People of Paris’ exhibition as a brick and mortar continuation of last month’s collaborative campaign.
The exhibition brought the second edition of the ‘People of Paris’ campaign to life, complete with archival video, exclusive imagery, and an installation of vintage football scarves. In addition to the imagery, GOAT and PSG unveiled a limited-edition zine, made specifically for the two-day event.
VERSUS contributed to the 'People of Paris' zine, writing the foreword and never before seen VERSUS captions of players including Kylian Mbappé, Ronaldinho, Warren Zaïre-Emery and more.
As creatives from around the world flooded the City of Light, the dynamic duo welcomed them into the fashion x football space. Amongst the visitors were designer Matthew Williams, Colette founder Sarah Andelman, actress Lily Taïeb and singer Dev Hynes.
Take a closer look at the exhibition below.